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Unlock valuable insights about your Facebook Ads—without paying a cent.
Designed especially for small businesses and agencies, our Grader will reveal where you're missing opportunities to reach more people, drive more leads, and capture more conversions for your business with Facebook Ads. It's the knowledge you need to take quick action to drive your business goals forward. And it's totally free!
What You'll Discover
- Our expert-identified, tried-and-true Facebook Fundamentals
- Audiences your ad sets should be targeting
- Placements and platforms you've got to use
- Potentially mismatched campaign objectives and account goals
- How frequently you're working in your account
- Best (and worst!) performing ads in your account
Facebook Fundamentals Analysis
Our grader examines your account against proven Facebook advertising best practices. We look at the fundamentals that separate successful advertisers from those wasting their budget.
- Campaign structure optimization
- Ad set configuration analysis
- Creative performance evaluation
- Budget allocation recommendations
Audience Targeting Insights
Discover which audiences are performing best and which ones you should be targeting. Our analysis reveals opportunities to expand your reach and improve conversion rates.
- Custom audience recommendations
- Lookalike audience opportunities
- Interest targeting analysis
- Demographic performance breakdown
Placement & Platform Performance
Are you showing ads in the right places? Our grader analyzes your placement performance across Facebook, Instagram, Messenger, and the Audience Network to ensure maximum ROI.
- Facebook Feed performance
- Instagram Stories optimization
- Messenger ad opportunities
- Audience Network analysis
What You'll Get
Our free Facebook Ads Performance Grader provides a comprehensive analysis of your account including:
- Overall account performance score
- Campaign objective alignment check
- Audience targeting recommendations
- Placement optimization tips
- Best and worst performing ads
- Account activity frequency analysis